New Year’s Resolution 2019—Use the Right Tobacco Incentives

About 4 in 5 New Year’s resolutions fail by the second week of February. If your employee’s resolution is to quit smoking, the odds can be even tougher.

But there are things you can do to boost success rates of quitting tobacco. For starters, offering an incentive can be the critical catalyst that prompts more smokers to try to quit.

Some employers use tobacco surcharges—an extra charge on healthcare premiums for tobacco users—to engage smokers in quitting. With this, offering the right cessation program as a reasonable alternative in combination with the surcharge is essential.

Unsure where to start with incentives? Want fresh ideas for incentives that set your participants—and your company—up for a win-win?

Join James Andrews, director of client solutions, for a fast-paced 30-minute webinar to learn:

• Using incentives to motivate employees to quit
• Incentive achievement design mistakes to avoid
• What to expect from your tobacco cessation provider with incentives

James Andrews consults with clients on the EX Program, a digital tobacco cessation program developed by Truth Initiative in collaboration with Mayo Clinic. Prior to the EX Program, James managed the sales team for Alere Wellbeing, the largest telephonic tobacco cessation provider in the U.S. He has also held various sales and marketing roles for digital health and wellbeing companies that engage health plan members, train and test lab medicine technologists, and guide patients making treatment decisions.